Marketing is selling a product to the customer. Marketing is explaining to the customer, the value of a product, service or brand to customers and how well it is...
Customer acquisition is an extreme assignment for a developing association or for that any association or organization. Without the right instruments or without the right promoting procedures, or with...
The key to customer retention is customer satisfaction. So Philip Kotler said. Customer satisfaction is the most important key factor as far as products or services of a company...
Corporate photography is one of the major and crucial categories of photography and is equally important as that of ad film photography. Corporate photography has several advantages for a...
Public Relations agencies and advertising agencies share the same goals that of promoting individuals and companies. Both create strategies to make their clients seem more successful, honest, important, exciting...
Brand positioning is nothing but giving reasons to consumers to buy a particular product in preference to others. To give a product a certain position in the market to...
Marketing a product is not an easy job. Let us study what it requires to sell a product. You are a manufacturer. You manufacture a product. But you need...
TV commercials have become the pastime of advertising agencies for they have become the most effective in attracting the attention of television viewers. So advertising agencies are getting more...
With digital boom, newspaper advertising has come of age. Booking advertisements in newspapers have been made easy through online booking. One need not walk all the way to a...
Advertising, the key practice that makes a business to reach its objective, needs a channel to reach the targeted customers. Similarly the channel that is selected to practice advertising...